Iraade’26, Clash of the Titans is a high-energy marketing showdown open to all, where two brands from entirely different worlds collide in one bold campaign. It’s where creativity meets strategy, humour, and marketing minds battle for brilliance. Participants must design a compelling campaign that seamlessly connects contrasting industries while capturing audience attention in fresh, unexpected ways. With limited preparation time and intense competition, teams are pushed to think strategically, craft powerful narratives, and deliver pitches that are both engaging and impactful.
Registration Opens
The competition kicks off with registrations opening for teams ready to step into the ultimate marketing showdown. Participants confirm their entry and prepare to take on an intense battle of creativity and strategy.
Registration Closes
Registrations officially close, confirming the final list of competing teams. With participants locked in, the focus shifts entirely toward preparation and performance in the upcoming stages.
Company Allocation
Participating teams are allotted two companies from completely different domains. This marks the beginning of the strategic preparation phase, where teams craft innovative and huourous marketing campaigns to merge contrasting brand identities into one powerful narrative.
Offline Presentation
The final round takes place offline, where teams present their marketing strategy before a panel of judges. This stage evaluates creativity, feasibility, brand understanding, and the overall impact of the campaign execution.
- The competition is open to all competitors
- Each team must consist of a minimum of 1 and a maximum of 5 members.
- The total duration per team will be 7 minutes (7 minutes for the pitch)
- Teams must strictly adhere to the allotted time; exceeding the limit may lead to penalties.
- Any form of plagiarism or data misrepresentation will result in immediate disqualification.
- The decision of the judges will be final and binding.